The 12 LOLz of Copywriting (And You Can Too)
Dig.This.Mountain -- CLOSED FOREVER
Dig.This.Mountain -- CLOSED FOREVER
They said we couldn't write winning sales letters this way. LOLz.
They said we couldn't recruit & retain the top copywriters this way. LOLz.
They said we couldn't put on a training broadcast this way. LOLz.
So why can't we sell the largest, least-organized swipe file of all time?
And why can't you use it to elevate your direct marketing career to a new peak?
Dig.This.Mountain has 2,401 files y'all.
An entire decade of balderdash so gargantuan, assembling all of it literally broke the Dig.Founder's computer. (Click play for a re-enactment.)
And speaking of broke, so was he...
Until he started building this file way back in 2012, and using it to attract all these other weirdos.
So whether you're broke and looking for a break, or more likely looking for a breakthrough, there's quite literally nothing else like it.
If you participated in Dig.This.Zoom, Dig.This.Tape, or Dig.This.Box you already know that a galactic mass of fearless creative thinking -- compressed into a small can of whoopass -- can violently warp time and space.
But this? This is the Big Bang. The original hellfire. The mother sauce. And the everything everywhere all at once that came after.
And the quality here is even more cosmically massive than the quantity...
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Let's get diverse. With EVERY ONE of our star copywriters represented, and EVERY ONE of our verticals (financial, health, survival, biz op, indirect branding stuff, etc. etc.)
- Let's get algorithmic. Most of this stuff is in Google Docs, which means you can search ANY keyword across all of those documents.
- Let's get personal. We're talking letters we wrote to our real estate agents, bosses, babysitters. Not to mention all kinds of JUICY behind-the-scenes "enterprise copywriting" stuff we wrote to our clients & publishers. If it's any sort of thumbscrew we used with persuasive intent, it's in here.
- Let's get litigious. You'll see ALL the gore of the compliance process for regulatory, editorial, and brand partners. From start to finish. Don't pass out!
- Let's get graphic. With LOTS of sketchpad materials and notes to/from our graphic designers, videographers, and other creative cronies.
As if that's not weird enough, this "what if a swipe file, but make it weird?" monstrosity has a bunch more sharp teeth hiding behind its smile.
A bundle of bonuses we call Dig.This.Grind
Including...
- A new software technology that allows you to "play" the edits from all the Google Docs files. And literally watch a 9-figure copywriter compose dozens of promos, word for word, line for line. With full pause/rewind/fast-forward controls too. Plus, we'll show you how to install this on your own documents.
- A bougie-as-hell, museum-curated prestige collection of Dig's official, jealously coveted, annual-award-winning "MVP" promos
- With 5 accompanying live Zoom sessions on the first Tuesday of every month at 2:30pm Eastern until... well who knows. Featuring Dan Ferrari, Ning Li, Julie Hassett, Jen Adams, and Donnie Bryant. Plus this year's brand-new MVP winner to top it all off.
- And, for that same span of time -- January to May 2023 -- a special "Ask the Dig.Librarian" email address to help you dig this mountain; it goes straight to our newest member Tim Cels, the Manitoban Mauler. (Please limit to 1 query per subscriber per week.)
Additionally, ALL participants in Dig.This.Mountain will unlock free access to the Dig.This.Boom open house on July 5th (separately $12) and the Dig.This.Book beta release (separately $60).
So don't just sit there pressing your nose on the glass...
... Come on inside and Dig.This.Mountain!
You'll never look at copywriting the same way.
But of course, given the intimate, underpants-gnome-drawer nature of this material, there's only one catch:
LIVE ACCESS SOLD OUT, ANY ACCESS WHATSOEVER CLOSES FOREVER ON JUNE 21, 2023 !!!
And given that this is the file that swipes you, there's only one more catch: